Would you like to craft a strategy and product vision but unsure how to get there?
Is your team lacking the direction and alignment to execute quickly and efficiently?
Do you fear your roadmap may not have targeted big growth levers?
Are you missing the strategic user and customer insights to make well-informed decisions?
Do you need to generate new and innovative product concepts to expand your business?
In the one-day Product Visioning Workshop, we assemble a cross-functional team of internal expertise to shape a 3 – 5 year vision of the experience users will have with the product that team members understand, contribute to, and rally behind.
I have tested and iterated on the Product Visioning approach for more than a decade and guided dozens of organizations through the steps, including Harvard Business School, Penn Medicine, Acquia, Curriculum Associates, WeSpire, Harvard Business Review, Carbonite, and TuneIn.
The benefits:
To effectively shape your strategy and vision, your team must understand the problem space. I’ll collaborate with your team to gather current insights and discover breakthrough user and market research insights that will guide the strategy and vision.
I conduct a series of interviews and interactive working sessions with the executive team, managers, and individual contributors to identify the key organizational players, pinpoint team strengths, and recognize business opportunities. These insights will guide the subsequent strategy and visioning activities.